Hi! I'm Jared and I work with game developers to share their creations through community building. I specialize in campaign strategy with several launches under my belt. I've made content that has earned over 100 million organic impressions for indie games such as Cult of the Lamb and Card Shark.
After studying accounting and finance, working with multinational companies and earning my Certified Professional Accountant (CPA) designation, I pivoted my career to games.
I love making content that surprises people; memes, funny sketches, musical impressions, I've made almost any kind of brand content you can think of.
I back up that creativity with statistical analysis and business acumen. You can read my research about game marketing on TikTok on this site.
While my expertise is in community and marketing, I am extremely passionate about games that push the boundaries of what our medium can do. I've host panels about game design and I speak at events to share my marketing strategies.
I've only gotten this far because of many amazing people who have helped me along the way, but if you think my musings are worth listening to, you can join my monthly newsletter!